Illustration by Sugarmaple Howell Golson.

“The best lunch date of my life. We were there for two and a half hours, but could easily have stayed for five.”

Tina Roth Eisenberg

“I continue to love what you’re doing. Great ideas.”

Jason Fried

“The moment Tina walked in I knew we were going to have fun. Our conversation was rich and the time flew by.”

Meg Hirshberg

“If an eagle and a tiger had a human baby that was then raised by ninjas, it would be Ted.”

Allan Branch

“Ted is extraordinary at what he does, and he’s a man of his word.”

Phil Caravaggio

“It was a wonderful time and a really great meal.”

Adam Lisagor

“I have to say, you are very good at what you do. The timing was perfect and with one introduction you’ve enabled a ton of fruitful connections (which in the long run, might actually help save lives) in the span of a few days.”

Deroy Peraza

“It was such a great experience that I’m wracking my brain for other problems in my business that Ted could solve with a thoughtful connection.”

Tim Hackbarth

“I wanted to thank you again for the past weekend’s amazing fun and incredible opportunity to have an exchange of notions with Anil [Dash]. I feel even richer for the ideas & starting-places that have come out of the whole thing!”

Sean Michaels

What makes someone a Sugarmaple?

Who they are.

WYSIWYG (what you see is what you get).
They’re comfortable answering “I don’t know”.
They have no loose screws.
They’re laughers.

How they relate.

They’re givers.
They radiate warmth.
Their natural reaction to another’s distress is empathy.
Kids love ‘em.

What they do.

They were born to do the thing they do.
What they do for work is what they do for fun.

How they fit.

They’re strongly drawn to other Sugarmaples.


I’m Ted Pearlman. To get a sense of me, watch this short video about Meddle, my problem-solving conference for Sugarmaples, which was held most recently in the English Cotswolds.

Pictured: Katie Tharp, set designer; Eugene Mirman, comedian. Shot and edited by Sugarmaples Aidan Hornsby & Joseph Brett.